So-Brand Strategic Advisory is a Melbourne based organisation, specialising in market leadership and growth strategy. Our approach places the needs of your business, stakeholders and customers at the heart of that strategy.
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​​“We believe every organisation is different and has the potential for its own unique formula to engage, excite and motivate, staff, customers and stakeholders alike – we just need to identify it and deploy it across everything we do”
Director: Jim Parry read Jim’s profile
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​Strategy for Market Leadership
What makes you unique is found in that overlap between what your customers truly value and what best fits with your business. Getting this right and aligning strategy and implementation to deliver this, will drive benefits to your customers, your offer, your staff and operations. 



​Simple tools and processes that work
​So-Brand Strategic Advisory can help you develop this through the key areas of Strategy & Planning, Coaching & Training and Managing Change Success. Click on the areas to below to find out more;

Leveraging Mindshop Online for coaching and training.
How it works? Here's a short video explaining the Mindshop Online Learning and Development Platform.